Jacob Davis Photography

The Finest Photography Blog Ever

Who is this Photography Blog For? In Short… the Weirdos

CamerasI started this blog to be a portfolio, not for me though. I will be inviting people to write different articles on here about photography, pictures, how to use cameras and more. The goal is to eventually have a strong list of posts sharing beautiful photographs. Whether those photographs are of families, cities, buildings, or something completely random – they better be damn pretty.

The thing I love about photography is that it is an art form based around light. Light is such a thing we tai for granted. None of us realize just how important light is until it is gone. The other day I was out with my room mate at a grocery store. We were walking along just fine when out of nowhere… the lights surged off! Everything was in black on Aisle 9! It was so dark. For that moment you are stunned by that deeper darkness… then that moment is over and the bright lights of Americana super stores are back on, kicking away with their electrical buzz. What is interesting about this?

It shows our nature. Our need for the light and our fear of the dark.

The right photographer can use these concepts to really immerse themselves in the power of the photo. I believe this goes for every kind of photographer out there. I know people who take beautiful photos with flip phones for crying out loud! Now that is COOL!

All of that being said, let the games begin!

Enjoy the photographs on my website, feel free to contact me if you have some cool photos you would like to share.

All the best,

-Jacob the Photo Guy

2 Photographs of Cool Commercial Roofs

There is some pretty sweet commercial epdm roofing systems out there nowadays. Back (forever ago it seems like I suppose) it was extremely uncommon to see rubber roofs. Mainly because the whole idea was brand new. EPDM roofs only really came into their own as a common roofing material in the last couple decades really. It takes a while before the market can really fluctuate enough to where it makes a new invention or process common place, the market is slow to adopt new ideas. Though this idea was awesome.

I wanted to share some photographs of of rubber roofs that I believe are awesome.

 

EPDM roofing consultants in Alaska 022_Roof_SM

 

 

 

 

 

 

 

 

Pretty cool stuff eh?

These roofing systems are both beautiful and intriguing. Taking these pictures, one can see how the light shadows the roofs in intricate ways. They make plays on the eye and really stand out next to a clear blue sky (or maybe one with some nice white puffy clouds floating lazily by).

 

Enjoy the pictures! And if you are looking for a place to buy premium roofing products or services, check out The Northern Contractors.

Marketing Your Anchorage Alaska Business

Marketing a business in Anchorage Alaska can be easy, IF you plan it out right. As with any anchorage alaskakind of goal, the goal is best served by having a solid plan of action. Many small businesses forego this plan of action in favor of “gut instinct”.

You might already be “in the know” on acting on such things as gut instinct… but it is usually a pretty bad idea when it comes to marketing. For all the creative power that flows into the marketing world, it is still very much an analytic study on consumer psychology.

That is a big reason I recommend checking out marketing sites like agencyinmotion.net. Because websites like that can be used to educate yourself more on exactly how to market a business, what to do, and how to do it.

Though let us be honest… most small business owners whether they are in Anchorage Alaska or Washington DC just do not have the time to manage a website all on their own. No matter what they know about internet marketing, their time is eaten up by hundreds of other responsibilities that come with being a business owner.

That is one of the BIGGEST reasons to hire out to another agency or business that specializes in the kind of marketing you want done for your business.

Creating a marketing plan has a huge benefit as the owner of agencyinmotion.net would suggest.  By creating such a plan, you have actionable steps you can follow. A guideline of what kind of progress you can expect.

It is important as you go through the rote of routine and start implementing real advertising efforts that you realize it will not be a one hit wonder out of the gate. In fact, most marketing pushes end up as giant failures. This is totally normal. Most business owners give up on any advertising to the Anchorage market after only their first few failures.

It is these first failures that all the important data is collected. A savvy marketer can use the response rates and the actions from previous campaign attempts to improve upon the ROI of each successive campaign thereafter. This is known as the process of split testing and it is an extremely powerful concept for you to understand.

As a small business owner, if you can pay the same amount of money for a radio ad and you can have an ad that converts at 10% or an ad that converts at 50% – which one would you choose?

The 50% of course!

However, you only get to that 50%  (typically) by split testing MANY different ads over a period of time, thus failures are always inevitable.

So the lessons are…

Create an action plan.

Do not trust “Gut instincts” on making important marketing decisions.

FOLLOW YOUR PLAN! Or hire someone who understands the kind of marketing you want done so they can do it for you! In fact, the second option is really the best so you can focus on what you are best at – which is running your business successfully!